Case studies

(Segmentation case study) : We conducted a segmentation study on how to achieve an optimal content mix for a popular television program

(Business customer satisfaction tracker): We conduct an annual study measuring service from the warehouse to the shelf

(Student enquiry case study): We conducted a study on how to convert enquiries to registrations at a private college

(Stokvel case study): We ran a study to unpack the shopping journey in Stokvels in South Africa

(Digital media literacy) : We conducted a study to understand kids behaviour on social media.

(Data analysis case study) : We conducted a study and analysed data to understand the factors that influenced the success of a medical procedure.